---
title: How to Use the AWS Migration Acceleration Program (MAP) to Cut Migration Costs
description: MAP still offsets dual-run migration cost if you qualify and tag correctly. July 2026 SMB guide: Assess→Mobilize→Migrate, MAP 2.0 tagging, partner-confirmed ARR tiers (credits are not self-serve).
url: https://www.joinhorizon.co/blog/aws-migration-acceleration-program-map-smb-guide/
datePublished: 2026-03-27T00:00:00.000Z
dateModified: 2026-10-28T00:00:00.000Z
author: palaniappan-p
category: Cloud Architecture
tags: how-to-guide, aws-migration, aws, cloud-engineering, cost-optimization
---

# How to Use the AWS Migration Acceleration Program (MAP) to Cut Migration Costs

> MAP still offsets dual-run migration cost if you qualify and tag correctly. July 2026 SMB guide: Assess→Mobilize→Migrate, MAP 2.0 tagging, partner-confirmed ARR tiers (credits are not self-serve).

Most SMBs and mid-market companies that move to AWS leave money on the table because they never run a **partner-qualified MAP** conversation before dual-run costs hit.

As of **July 2026**, MAP remains AWS’s outcome-driven migration program: methodology (**Assess → Mobilize → Migrate & Modernize**), Partner funding pathways, and promotional credits tied to **MAP 2.0 tagging** on eligible spend. Credits require an approved opportunity; you cannot claim them yourself in Billing as a self-serve rebate.

**First-party benchmark (directional):** the painful line item MAP often offsets is **weeks/months of parallel source + target** infrastructure during cutover. Model that dual-run window before you argue about credit %.

**Reproduce this:** [MAP eligibility partner checklist](https://www.joinhorizon.co/examples/architecture-blog-2026/map-smb/map-eligibility-partner-checklist.md)

## What is the AWS Migration Acceleration Program?

MAP is a program offered by Amazon Web Services to qualified organizations that are migrating workloads to AWS. It provides three things:

1. **AWS Credits:** Funding to offset the cost of running workloads in AWS during and after migration
2. **Partner Funding:** Financial support that AWS makes available to select AWS Partners (like FactualMinds) to reduce consulting engagement costs
3. **Migration Methodology:** A structured, phase-based framework (Assess → Mobilize → Migrate & Modernize) that reduces risk and improves predictability

MAP is a structured engagement model. To access MAP benefits, your migration must be conducted through an authorized AWS Partner using the MAP methodology.

## Who qualifies for MAP?

MAP eligibility depends on the **workload / committed ARR**, not your company size. Directionally (confirm with AWS and your Partner, because bands change):

- Net-new or incremental workloads moving to AWS (on-prem or another cloud)
- A partner-qualified post-migration ARR commitment (Lite-style pathways are often discussed around the **~$100K to $500K** ARR band; larger programs above that)
- Engagement through an AWS Partner on an approved MAP opportunity (Migration Competency commonly required for standard MAP)

**Do not treat public “MAP Lite” blog posts as a contract.** AWS qualifies the opportunity; your Partner runs methodology and tagging. Smaller estates may still get meaningful Assess/Mobilize support even when Migrate credits are modest.

If you are unsure, the fastest path is your AWS account team or an [authorized migration partner](https://www.joinhorizon.co/services/aws-migration/) eligibility check. There is no Billing console toggle.

## The three phases of MAP

MAP breaks migration into three structured phases. Each phase has defined deliverables, timelines, and funding milestones.

### Phase 1: Assess (2 to 4 weeks)

The Assess phase produces a business case for migration. Deliverables include:

- **Discovery report:** Full inventory of servers, databases, and applications
- **TCO analysis:** Total Cost of Ownership comparison (on-premises vs. AWS over 3 years)
- **Migration readiness assessment:** Identifies skill gaps, security requirements, and blockers

This phase is often partially funded through MAP. Many organizations are surprised to find that a formal AWS TCO analysis shows 30 to 50% cost savings over 3 years compared to renewing on-premises hardware or data center contracts.

### Phase 2: Mobilize (4 to 8 weeks)

Mobilize builds the cloud foundation before the first workload moves. Deliverables include:

- AWS Landing Zone setup (multi-account structure, networking, identity federation)
- Security baseline (IAM policies, GuardDuty, CloudTrail, Security Hub)
- Migration runbook for the first wave of workloads
- Team enablement and training

A common mistake is skipping Mobilize and jumping straight to migrating servers. Organizations that skip the foundation phase almost always pay for it later, with security gaps, networking rework, and re-architecture costs.

### Phase 3: Migrate & Modernize (ongoing)

The third phase is the actual migration execution, broken into waves. Workloads move in a defined sequence, with tightly coupled systems migrating together.

AWS provides tooling for each migration type:

| Migration Type               | AWS Tool                                |
| ---------------------------- | --------------------------------------- |
| Server rehost (lift & shift) | AWS Transform MGN (formerly AWS Application Migration Service) |
| Database migration           | AWS Database Migration Service (DMS)    |
| Large data transfers         | AWS Snowball Edge                       |
| Container modernization      | AWS App2Container                       |

Modernization (moving from VMs to containers, managed databases, or serverless) typically happens in a second wave after the initial migration stabilizes.

## How MAP credits work

MAP investments are opportunity-specific. Common shapes:

**Credits during/after Migrate** offset eligible tagged AWS spend (see the current **MAP 2.0 tagging guide**). Activate the cost allocation tag on the payer account or credits never appear.

**Partner funding** (Assess/Mobilize cash or equivalent) may reduce consulting cost when the Partner has an approved PO from AWS. Partners should not promise dollar amounts before that PO exists.

**Why tagging matters:** without MAP tags on eligible services, you can execute a perfect migration and still miss the credit tranche. Build tagging into wave 0, not the week before the dashboard review.

## Getting started with MAP

The fastest way to determine MAP eligibility and start the process:

1. **Contact an authorized AWS Partner.** FactualMinds is an AWS Select Tier Partner with MAP authorization. We run the initial eligibility check and business case as part of our [Migration Readiness Assessment](https://www.joinhorizon.co/services/aws-migration/).

2. **Get your AWS TAM or account team involved.** If you have an assigned AWS Technical Account Manager, they can confirm MAP eligibility and connect you with the right resources.

3. **Start with the Assess phase.** The business case alone often justifies the engagement. Even organizations that decide not to migrate immediately use the TCO analysis to support budget decisions.

## Common MAP misconceptions

**"MAP is only for large enterprises."**
False. Mid-market and SMB estates often qualify for Lite-style or scaled MAP pathways when ARR and Partner criteria are met. A 10 to 20 server move can still justify Assess funding even if Migrate credits are smaller.

**"We have to do the migration a specific way to qualify."**
Partially true. MAP expects the phased methodology (Assess → Mobilize → Migrate & Modernize). Tooling inside those phases (MGN, DMS, containers, etc.) stays yours to design.

**"We lose control of the migration to AWS."**
False. AWS does not run day-to-day execution. Your Partner does. You own timeline and architecture decisions.

## What this post doesn't cover

Exact credit percentages, Partner PO amounts, and public-sector MAP variants are opportunity-specific and change. VMware pathing is covered in the [EVS / MGN decision guide](https://www.joinhorizon.co/blog/aws-vmware-migration-evs-mgn-native-decision-guide-2026/).

## What to do Monday morning

1. Rough inventory (servers, DBs, target AWS ARR), enough for a Partner eligibility call.
2. Confirm whether you already have a Migration Competency Partner engaged.
3. Walk the [MAP checklist](https://www.joinhorizon.co/examples/architecture-blog-2026/map-smb/map-eligibility-partner-checklist.md) (especially MAP 2.0 tags).
4. Do **not** skip Mobilize to “save time”. Landing-zone debt is more expensive than a four-week foundation.
5. Next: [migration strategy](https://www.joinhorizon.co/blog/aws-migration-strategy-choose-right-approach/) · [migration without cost surprises](https://www.joinhorizon.co/blog/aws-migration-without-cost-surprises/).
6. [Talk to a migration specialist](https://www.joinhorizon.co/contact-us/) / [Migration Readiness Assessment](https://www.joinhorizon.co/services/aws-migration/).

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*Source: https://www.joinhorizon.co/blog/aws-migration-acceleration-program-map-smb-guide/*
